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Eisner doesnt want political film in election year { May 13 2004 }

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   http://www.nypost.com/business/20745.htm

http://www.nypost.com/business/20745.htm

NO MOORE FOR EISNER

By PAUL THARP

May 13, 2004 -- Michael Eisner is finally setting free the shelved President Bush-bashing film "Fahrenheit 911" and selling it to its creators, Miramax, in time for summer release.

Eisner caused a censorship firestorm when he said Walt Disney wouldn't release the controversial Michael Moore documentary, which was produced by Disney-owned Miramax for just $6 million.

The film could earn three times that amount at the box office.

Eisner, who hadn't seen the movie, earlier defended his blackball of the film by saying he didn't want to involve Disney in any political issues or take a political stand during a presidential election year.

Moore's "Fahrenheit 911" hasn't been viewed by critics or the industry, and will be screened publicly for the first time on Monday at the Cannes film festival.

The film is expected to become the second-highest-grossing documentary. Moore's Oscar-winning documentary "Bowling for Columbine" set the box office record for a documentary with $22 million in ticket sales.

"All the controversy over 'Fahrenheit 911' is going to generate a lot of interest," said box office analyst Anthony Kusich of ReelSource. "It could bring in easily $15 million."



"Half the movie audience will want to see it, but half won't," he added.

Miramax, run by Bob and Harvey Weinstein, expects to release the film over the July 4 weekend and put it in video stores by October, prior to the presidential election.

"Bob and Harvey are very happy that Disney has agreed to sell 'Fahrenheit 911' to them," said a Miramax spokesman.

Disney and Miramax haven't finalized the terms of the deal, including whether Disney would retain a percentage of box office revenue or just sell all rights to the film to the Weinsteins for its $6 million cost.

Two independent distributors are in the running for the distribution contract - NewMarket and Lion's Gate, which handled another controversial Miramax film, "Dogma," after the Weinsteins bought all rights from Disney.

Disney, meanwhile, said fiscal second-quarter profit jumped 71 percent due to theme parks and cable network improvements. Profit rose to $537 million, or 26 cents a share, from $314 million, or 15 cents, on revenue of $7.19 billion, up from $6.5 billion in the prior like period.



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